USE CASES
Customer Experience
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Relationship survey
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Post-purchase survey
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Post-support survey
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Digital/website feedback (intercepts)
- Other interaction-based survey(s)
- User Experience research (UX testing, usability)
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Website/Mobile Experience Optimization
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In-product Feedback
- CX Feedback from Employees
- Online reputation management (social listening)
- Customer lifetime value studies
- CX competitive benchmarking
- Ad hoc market research
Employee Experience
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Employee Engagement annual survey
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Employee Pulse surveys
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Candidate Experience survey
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Exit interviews
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Onboarding/New Hire survey
- Training Feedback survey
- Other employee lifecycle survey(s)
- Online reputation management (social listening)
- Benefits Optimization
- Feedback on tools and technology
- Ad hoc employee research
Product Experience
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In-product Feedback
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Feature prioritization study
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Pricing study
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Product concept testing
- User Experience research (UX testing, usability)
- Launch Feedback
- Online reputation management (social listening)
- Market Trends study
Brand Experience
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Brand Awareness testing
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Brand Perception survey
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Brand Loyalty tracking
- Attitude and Usage Studies
- Creative / Ad testing
- Market segmentation (demographic, psychographic, etc.)
- Competitor Analysis
- Online reputation management (social listening)